Accounts receivable management

The brand opened up a new facet of beauty care services that was associated more with market and state-of-the-art hospitals, where customers opted for these services under the supervision of doctors who had specialized in cosmetic surgeries/interventions. Would the differentiation between the first-time users of a beauty parlor and the loyal customers of a parlor offer insights that Kayak would find useful? Issues related to services management as well as customer value and customer loyalty were relevant to Kayak's competitive strategies.Although the customers of a beauty parlor could be demographically efferent from Kayak's customers, the commonality of the benefits related to the beauty services offered were the same. The challenge for Kayak was to use the insights from the customers in a related category of beauty parlor services in developing its category that did not face direct competition. etc Traditionally, beauty care products in India had been limited to herbs and homemade products. Only soaps, hair oil, shampoos, and talcum powder from the organized industry had been able to penetrate the Indian market.However, with a teddy increase in the awareness of hygiene and personal grooming across urban and rural India, several beauty and personal care categories gained momentum. In India, marketing activities generally involved popular celebrities, and traditionally highlighted aspects such as elimination of body odor and dandruff, improved oral health, and the prevention of infection. This further boosted the demand for beauty and personal care products. No The Indian beauty care industry grew rapidly in a few years with the penetration of premium beauty care products and services.The rising disposable income and the hanging lifestyles of Indians led to a boom in the beauty and personal care industries. The India skin care industry, for instance, was forecast to grow at 9% compounded annual growth rate (CARR) during 2009-2014. 1 Major fast-moving consumer g oods brands such as Hindustan Milliner Limited (HULL) and Procter and Gamble (P&G) aggressively expanded their product portfolios, distribution networks, and marketing activities in this segment. With the proliferation of beauty and personal care categories and brands, customer awareness of the different types of products and brands increased.The consumption of beauty products and services mimed to have experienced significant growth. 2 The emergence of brands such as Marco's Kayak Skin Clinic, Lake Beauty Salon, BLOC, Shania Hussein Herbals, Covariance's Limited, Green Trends, Keen, and Jawed Habit Hair & Beauty POOH) could be attributed to this trend. The boom was evident: HULL was opening up a new Lake salon almost every week, and GHB had grown from 37 parlors in Staying ahead of the game: How companies are adapting to the changing face of beauty, Euro monitor, November 2010, http://www. Remuneration. Mom/staying-ahead- of-the-game-how-companies-are-adapting-to-the-changing-face- of-beauty/report, accessed October 3, 2011. 2 Beauty business set to boom, http://economists. Initiatives. Com/news/news-by- industry/cons-products/fashion-/-cosmetics-/]leery/beauty-business-set-to-boom/ artilleries/8921457. SMS, accessed on July 1 2, 2011. S. Rammers Kumar, Anode Deja and Seed Hussein prepared this case for class discussion. This case is not intended to serve as an endorsement, source of primary data, or to show effective or inefficient handling of decision or business processes.Copyright 2012 by the Indian Institute of Management Bangor. No part of the publication may be reproduced or transmitted in any form or by any means – electronic, mechanical, photocopying, recording, or otherwise (including internet) – without the permission of Indian Institute of Management Bangor. This document is authorized for use only by SANDY SANDWICH at MDI Management Development until November 2013. Copying or posting is an infringement of copyright. [email  protect ed] Harvard. Deed or 617. 783. 7860. Exploring Category Benefits for Brand Building: Kayak and the Beauty Care Market Page 2 of 9 2006 to 225 by the end of 2010.The boom in the Indian beauty market was also able to attract large multinationals, such as Jean-Claude Beguine with annual revenues of ever 150 million Euros, to set up parlors in India. 3 The predominantly unrecognized, locally run beauty parlor market was being replaced by branded chains such as Lake, which was changing the face of this industry in the country. These branded beauty parlors were the leaders in a new era of trained parlor personnel. They offered services based on global insights and professional products that incorporated the latest international technologies.KAYAK SKIN CLINIC The approximately INNER 7,000-core (1 core = 10 million) organized and unrecognized hair and beauty industry was growing at a CARR of 35%. The industry was estimated to reach a potential business of INNER 30,000 core by 2015. Personal hygiene products (soaps and shower products), hair care and skin care products, color cosmetics, and fragrances were the key segments in the Indian beauty care industry (Exhibit 1). The skin care segment was relatively smaller than the personal care segment. The anti- aging cream segment alone, which was only 2% of the skin care market, had been growing at a rate of 90%.The increasing number of educated and working women in the corporate world was a major driver for this rapid growth. What made this industry even more fascinating was that even with the high growth rate, the Indian market was largely untapped, compared to other developing markets. In comparison, a developing country such as China spent ten times more on skin care, six times more on cosmetics, and twice more on hair care on a per capita basis (Exhibit 1). It is also worth noting that India had the highest percentage of women in the age group of 25-44 years, which was the key segment for the beauty industry. These fig ures and facts indicate the huge unrealized potential of the Indian market. Given the vast attention of beauty care services in the country, customer perception about the value related to the delivery of services, customer loyalty, and brand perception were important from the perspective of any branded or unbranded offering in this category. In December 2002, after conducting extensive research, Marino identified an emerging need in the market that translated to an aspiration to look and feel good.On furthering this understanding with the customers, a more focused need that was still untapped was identified: that of having flawless skin that looked good naturally. Thus, the first Kayak Skin Clinic was launched with the single-minded objective of delivering flawless skin solutions customized to Indian skin using the latest technology. In 2011, Kayak had opened 81 clinics spread across 26 cities in India, 18 highly successful clinics in the Middle East, and 2 clinics at Dacha in Bangl adesh. In May 2010, Kayak acquired the aesthetics business of the Singapore-based Dermal Ark Asia Pacific Pete.Ltd. (Dermal Ark). The company expanded its portfolio with the launch of more services such as lip enhancement as well as fairness and hair removal services. Kayak Skin Clinic had a number of services and solutions such as skin beauty, skin concerns, laser hair reduction, and anti-aging. Their product range included over 40 skin, hair, and body products for women and men. Kayak offered 360 degree skin care solutions that included advice on proper diet and exercise regimens. All the services offered at Kayak Skin Clinic were designed and supervised by a team of over 250 dermatologists.The services were carried out by certified skin practitioners who had undergone more than 300 hours of training. The services were US FDA-approved and tested in-house, and conformed to the highest international quality standards. All the services were competitively priced, starting from INNER 1 ,250. Kayak had over 600,000 satisfied customers. Kayak conducted frequent in-house training programs for its skin practitioners and dermatologists. Once in six months, Kayak held training-UCM-refresher courses for its staff to keep them up-to-date with the latest skin care techniques that were available internationally.Its team of dermatologists also participated in the in-house Continuing Medical Education (CAME) program, where international doctors met to discuss various trends in the field of skin care. Beauty bet: JOB plans to set up shop in India, http://economists. Initiatives. Com/ beauty-bet-]CB-plans-to-set-up-shop-India/artilleries/1773980. SMS, accessed on July 122011. 4 Outlook personal care industry: An Indian perspective, Data Strategic Management Group, http://www. Test. Com/download/article/Personal_Care_Chemicals. UDF, accessed on September 12, 2011. Page 3 of 9 PHILOSOPHY OF KAYAK 5 Kayak was divided into six service verticals, namely, Skin beauty, Skin concerns, Hair- free, Anti-aging, Bridal, and Kayak Men. Unlike other retailers, Kayak had not adopted the franchisee model. The company owned each of its clinics, because Kayak Skin Clinic believed in providing consistent services across the country. The philosophy at Kayak was governed by the single value of placing the customer first at all times. The word â€Å"Kayak† in Sanskrit meant â€Å"body. Kayak was all about personal confidence through expert skin care that seamlessly blended looking good with feeling good about one's inner and outer selves at all times. The emphasis, therefore, was on highly customized and personalized services that were best suited for the Indian skin. The services were provided in a state-of-the-art clinic with a Zen-like ambiance. The core values of Kayak Skin Clinic were: Customer First: Spirit of Partnership: Keeping the customer in focus and partnering to deliver skin care solutions.Doing what was in the best interests of the customer; business in terests would follow. Openness: Allowing diversity of opinion by listening to members without bias. Sharing information both good and bad, and having a sense of trust and respect for each other. Ownership: Having a â€Å"my Kayak† mind-set. What would I do if I were the owner of the business? Displaying seamless behavior across the organization when necessary, rather than drawing boundaries of unction's/grades in the interest of the organization. Exhibit 3 presents some of Kayak's print advertisements.They give an idea of how Kayak tried to differentiate itself from regular beauty parlors by consistently emphasizing its technology, the expertise of its dermatologists and skin experts, and so on. Kayak Skin Clinic could be called a chain of cosmetic dermatology clinics. It was a pioneer and thought leader in the skin care services space in the country. It offered its clients tailor-made, result-oriented, safe, non-surgical skin solutions, with the latest and most suitable tech nology available in the world. These services were impolitely administered by dermatologists.Any beauty or skin care brand/service could be considered as competition for Kayak. One of their biggest competitors would be individual doctors and dermatologists who offered one or two specialized services. It was in this context that Kayak needed to use the commonality of the category benefits to develop its brand, especially among loyal customers. KAYAK'S APPROACH TO OBTAIN INSIGHTS ABOUT THE CATEGORY BENEFITS In an emerging market such as India, personal and beauty care has attracted the attention of consumers in several ways. There have been several products and services in this sphere.One recent addition to this category is the services of Kayak that is medically anchored. It is interesting to find that in several markets and product/service categories, consumers prefer a range of offerings or delivery mechanisms to obtain the benefits of the category. For example, for urban transport , there are two-wheelers and four-wheelers; for hair care, there are hair oils and creams; for knowing the time, there are both watches and mobile phones; and for skin care there are creams, lotions, soaps and gels, and cosmetic surgeries.Beauty care has evolved in India from making use of homemade products to obtaining the revives of well-known brands. Although socioeconomic status and chirography's of consumer groups may influence the type of offering/delivery mechanism, the case is written from the viewpoint of the marketer who would like to learn about consumer loyalty through a substitute in the category. Kayak's services and beauty parlor services are meant for different types of consumer segments.Kayak, being at a stage in the market where it does not face much of direct competition owing to the emerging nature of the category, the brand would like to know if there can be lessons earn from a service that is related to its services. For example, the hospitality aspects, ambian ce, response of the service providers to the needs of the consumer (in this instance, consumers in the beauty care segment) and what differentiates a loyal consumer from a new consumer are dimensions that are common to both Kayak's services and beauty parlors: they may vary in their styles and approaches. Kayak Culture, Kayak Philosophy, www. Clinician. Com, accessed on September 13, 2011. Note: Additional information about Kayak Skin Clinic was provided by Grammar Sahara and. Audit Chad of Kayak Skin Clinic. Page 4 of 9 What should a â€Å"self-concept†-centered service category in a market do to obtain inputs in a category that has evolved little? The case's survey was triggered by such a question and beauty parlor services were selected for the purpose. This point can be illustrated as follows.Benefits of beauty care Self-concept of the customer Self-concept of the consumer Beauty-based services Dimensions of customer loyalty Beauty parlors Kayak's services (new offerings forming a subcategory) Differentiation between new and loyal consumers Dimensions of loyalty Insights Differentiation between new for Kayak ND loyal customers METHODOLOGY OF STUDY The objective of the study was to compare the value perception of first-time customers and loyal customers of beauty parlors in order to obtain category insights that Kayak could use.We were interested in finding out how an emerging category (technology-based beauty care in the consumer market and not in the conventional medical market) in an emerging market without direct competition can obtain insights from a related category (beauty parlors) that offers the same core benefit of beauty care. This context (emerging category, related category with the same core infinite as the emerging category and the emerging market in the Indian context) was a unique one and the case focused on a learning that would be useful to Kayak in terms of understanding the behavior of â€Å"first-time† consumers and loyal consumers.The value perception needs to be built around the customers' experiences of the service at the service provider's premises. The questionnaire had a scale related to several components of the service experience as shown in the three sections of Exhibit 2. Responses were collected from the residents of three Indian cities, namely, Bangor, Hydrated, and Delhi. The data collection was done in June and July 2011. Data from 50 first-time customers and 50 loyal customers of beauty services were collected.

Cars enslave us rather than liberate us Essay

Cars have been in use since the year 1870. Since then the number of cars on the roads has increased many times over. Cars now seem to have made our live easier and more convenient. Nevertheless, in my opinion, more cars give us much more problems than their benefits.First of all, people must work much harder in order to afford a car. This also means that they have to earn a considerable amount of money. The prices of new cars are so high that they usually need to take a credit to buy one. Moreover, cars are not only expensive to buy, but also cost very much to run. In fact, the gas price gets higher and the cost of maintenance is overpriced. Therefore, you have to work more hours if you want to have a car and still be able to live a decent life. one has to work overtime if he or she wants to have a car and keep their car still useful. Second, the quality of life in our cities is made worse because of cars. There are many traffic jams every day and the number of accidents is on the in crease. Consequently, people almost are getting more stress when they drive on street and feel risky every time. Futhermore, cars have had an adverse impact on the environment, causing an alarming rise in the levels of pollution worldwide. In addition, the toxic gases that cars eliminate pollute the air we breathe and this seems to threaten our lives every day. To make the matter worse, the main reason that develops the number of lung cancer is the air pollution. There are many people who die from lung cancer every year. Thirdly, I think that people who own cars are worried about them, especially when their cars being stolen or damaged. In order to cope with this worry, they have to install expensive alarm systems and, to make matters worse, car-owners have to avoid areas of the city where cars get broken into or stolen. Finally, there are a lot of advantages of the cars. For example, you can set off to any place you want no matter what time of the day and if there is any public transport to there. Another advantage in my view that cars are very helpful in carrying things from one place to another. To conclude, it is clear that cars seem to have made our live easier and more convenient. In conclusion, cars have many advantages but enslave us even more. Cars take us much affordability, threaten our life and worry us about making the car safe.

Arranged Marriage 1

Original Essay Marriage is commonly defined as the relationship between two people of opposite sex known as husband and wife, and it is a key to bring them happiness. Therefore, choosing a husband and wife is one of the most important decisions for everyone’s life because a marriage can bring either a happy life or an unhappy life. In many countries in the world, and especially in the western countries, a man or woman can choose their own partner. In contrast, in some countries like Cambodia, parents arrange their children’s marriage. However, if we take a closer look at arranged marriages, there are some contrasting ideas about them in our society. We can easily acknowledge that parents have more life experience, but this does not necessarily assure that they will always choose the right spouse for their child. In fact, arranged marriage generally has both advantages and disadvantages. One of the most important advantages to arranged marriage is having a good financial security and living condition. Of course, Money doesn’t automatically bring a good happiness, but the lack of money can cause lots of troubles in the family and stresses in any relationship. In Cambodian tradition, parents often involve transfers of property to their marrying children, and hopefully they wish to bring their children with a very good financial and living condition. For example, some Cambodian parents give property such as house, land, money and jewelry to the new couple after getting married, and they have an important role in solving any problems happening to their married children. In addition, parents have greater life experiences than their children; therefore, they can usually make a better decision or judgment. For instance, In Cambodian culture, many parents always think carefully about whom their children should marry, and most of their thoughts focus on financial situation, family status and individual behavior because they strongly believe that if their children get married to a husband or wife who has these things, problem will not happen. The second advantage of the arranged marriage is that children can bring gratefulness and honor to their family. Cambodian people believe in Buddhism. In Buddhism, People believe in returning gratitude to their parents, and hildren have an obligation to maintain their family’s honor. Marrying into a good family is considered to be a way of returning gratitude to parents, especially for a young girl. Moreover, getting married to someone that is arranged by parents is recognized that children obey Khmer traditional culture and respect their parents gratefully. For example, when a daughter get married to man that is selected by her parents, she w ill be considered a grateful daughter because everything she behaves doesn’t go against Khmer tradition. The third advantage is that parents can end a very big and important duty in their life. Traditionally, it is an obligation for Cambodian parents to choose and arrange marriage for their children so that their family’s reputation and honor can be retained. Generally, Cambodian children live with their parents until they get married, and parents have a lot of responsibilities for their children. Choosing marriage partner for their children is one of the most important responsibilities during their life. For instance, from the time their children were born until the time they get married parents have to do a lot of duties such as taking care of their children’s health, earning money to support the basic needs and education for their children and looking for children’s marriage partner either. After getting married, children have their own responsibility and they have to follow the ways their parents behave toward them. Therefore, parents do not need to responsible for such heavy burdens anymore.

Chapter 6 Presentation Essay Example | Topics and Well Written Essays - 1750 words

Chapter 6 Presentation - Essay Example Theres also potential for harm when decisions affecting students futures are being made based on results of assessments made with tools that are not appropriate for the purpose. A good designer generally begins to think about assessment instruments as she develops the learning objectives. This is done to help ensure that not only does the assessment match the objectives but appropriately amplifies and clarifies the objectives themselves. Practicality: Optimal assessment might be a many-itemed constructed response or performance exam that is as close as possible to the real life situation in which the learners will apply their knowledge for all objectives with a carefully developed set of criteria for evaluating the responses. Trade-offs in Assessment Design: It is indeed important to consider carefully decisions as to which factors are most important for the particular assessment situation and then male trade-offs among the factors of validity, reliability and practicality. All design work involves consideration of trade-offs (Petroski, 2003). Swanson, Norman, and Linn (1995) proposed that â€Å"authentic assessment† is synonymous with performance assessment. They defined performance assessment as â€Å"testing complex, ‘higher order’ knowledge and skills in the real world context in which they are actually used, generally with open-ended tasks that require substantial examinee time to complete. 1 Observation of On-the-job performance: The best way to see if students have learned what we want them to learn at the necessary level is to take into the real world and have them perform what they have been instructed to do. The test instruments can be a checklist or rating scale. Checklists may be appropriate for on-the-job assessments if all critical cognitions in the newly acquired learning are manifested in observable behavior. Rating scale is used when a more refined evaluation of a process or product than just

Puritan ideals in colonial America reflected the cultural attitude and Essay

Puritan ideals in colonial America reflected the cultural attitude and defined the role of women in their society - Essay Example Choosing to be a single woman was considered by the Puritans to be disregarding ‘God’s will.’ These women were looked upon suspiciously and this choice heightened the chance that they would be accused of being a witch. This discussion will examine the role of women in colonial America and how the religious Puritanical system of the time defined women’s rights and duties within that society. Puritan women were prevented from owning property; they could not negotiate their own contracts or even keep any of their own wages. â€Å"Before the middle of the nineteenth century, the property rights of American married women followed the dictates of common law, under which everything a woman owned became her husband’s property upon her marriage† (â€Å"Married Women’s Property Acts†, n.d.). These restrictions on what a woman could do or own were partly due to the fact that most women were not considered intelligent enough to consider all the consequences involved in managing business or political situations. Women also played the subordinate role in defining the family’s religious beliefs. The observed religious traditions that guided the patriarchal family order allowed wives only a small authoritative role within the family unit. For instance, mothers were trusted and expected to pass along the teachings of the Puritans and Christianity to the children. Husbands could, and often did, entrust their wives to handle various legal and financial matters of the household or family farm but the extent of power the wife possessed always remained at her husband’s discretion. Wives that happily accepted their role and conformed to Puritan societal standards were openly referred to and addressed as ‘goodwife.’ However, the authoritative figure in the family and throughout all facets of Puritan society was clearly the man. The only role that wives served in the male dominated public psyche

Management case Study Research Paper Example | Topics and Well Written Essays - 1750 words

Management case Study - Research Paper Example This paper will highlight some of these strategies and the possible outcome in its recommendation (Griffin) Zynga is a social gaming provider headquartered in San Francisco, California. The company develops social games that operate on mobile phone platform such as Apple iOS and android. In 2009 the company reached 10 million daily active users within six weeks (Abbey, 2009).The management of zynga need to put in place certain measure in order to double its customers and revenue. This case study will highlight the achievement of the company, and future planning to help the company compete favourably with others and stay afloat (Abbey, 2009). The company has a record of hitting 10million active daily users in the first six months, this is a great achievement but to maintain this number and even double them the management of the company need to put in place certain measures. This paper highlights some of the considerations that need to be put in place in order to achieve more. The company strength will rely mainly on formation of synergies with other companies where the synergy is the urge to form partnership relationship with other companies of similar goal and interest. There is positive and negative consequence of synergies and group cohesion needs to be considered. As a group become more cohesive, communication between members increases. In addition satisfaction increases as the group provides friendship and support against outside threat (Hitt & Jamie, 2007). There are negative aspects of group cohesion that affect the decision made by individual parties hence affecting group effectiveness. Issues may arise such as risk shift phenomenon, where there is a tendency of a group to make risky decision that an individual party would have handled. There may also be polarization, individual in a group can have moderate stance on an issue, and having discussed in a

CONLeader-R2 Essay Example | Topics and Well Written Essays - 2000 words

CONLeader-R2 - Essay Example In this way, the nature of leadership within an organization may contribute significantly to the manner in which the organization functions because the leader influences other members of the group to work towards the achievement of group goals. In the context of examining motivation of employees at an IT firm in Doha, it must be noted that cultural and religious factors play a significant role in influencing motivation of employees and organizational performance. Budhwar and Mellahi (2006:6) have pointed out that Arabic countries are primarily masculine and conform to a hierarchical structure. Hence leadership would need to adopt a contingency approach, such that a productive balance is achieved between the requirements of each task, the team needs, the organisational climate and the situational, contextual pressures. According to this approach, a leader would need to modify his or her approach to adapt to the contextual situation. For example, in a primarily masculine context such as that which exists in the Middle East, leadership by women would not be acceptable. Additionally, male leaders would also need to be sensitive to the cultural and religious needs of their primarily Muslim workforce and must adapt to those need s. According to Peddler et al (1994, cited in Cole, 1997:318), effective managers must possess â€Å"social skills and abilities, â€Å"emotional resilience†, â€Å"continuing sensitivity to events† and â€Å"proactivity, i.e, the inclination to respond purposefully to events†. This corroborates the application of a contingency approach to management wherein a leader in a management position in the Middle East. Since HRM theories have primarily been developed and tested primarily within a Western environment, their applicability in the Middle East may be limited within the Arab environment. The problem that arises when western

Answer Questions1. Why do you think gender is an important aspect of Essay

Answer Questions1. Why do you think gender is an important aspect of environment-society relations 2. Imagine that you are - Essay Example Males and females use resources distinctively and possess distinct responsibilities in the community. To maintain efficiency, strategies to conserve the environment should thus pay close concentration to the effect of differences between females and males on availability of resources and probabilities. Several individuals apart from worrying concerning class and race, they are as well concerned about environmental justice research on the responsibility of gender in environmental changes, disaster, and politics, a system generally known as eco-feminist. In a shocking number of instances, females have led complaints against dangerous materials. Women constitute 60%-80% of the membership of conventional environmental institutions; however, they appear even further highly in grassroots institutions handling environmental wellbeing and associated matters. The antitoxins parties of the historic half century have greatly remained ruled by females, as well as great profile scientists such as Rachel Carson, including national activists such as Lois Gibbs and Erin Brockovich. Many people claim this is so since role for the wellbeing and caring for the family customarily falls to females in several traditions, hence they are the first to detect, and act to object environmental hazards that are items of industrialist creation. This rank in the family is nevertheless, not founded on any intrinsic features of females. However, it is a societal situation, which branches, in the contemporary economic scheme. Traditionally, males were taken away from the home surroundings to do salary job, and females were left at the residence and provided the role to offer clothing, food, and different primary essentials for the whole family (Geo 103, Binoy, 2013). Similarly, the views and interests of females in this state have been at instances sadly ignored by professionals. Females always launch first protests concerning what are just later recognized as key environmental disasters. For e xample, in the case of Love Canal, a notorious New York housing development fraught with asthma, urinary tract diseases, and epilepsy that was finally revealed to be placed atop chemical dissipate, female protesters were send away as â€Å"hysterical housewives†. This categorization by the media and by the organizations engaged in dumping was applied to claim that the female protesters had inadequate understanding, professionalism, or lucid judgment. Protesters mainly females, who hold further experiential opinions of what kinds of environmental challenges the community encounters test this scientism. This type of association to the environment means that females always detect subtle reforms in the environment that may be overlooked by huge environmental teams further concerned with matters such as wilderness or biodiversity conservation (Geo 103, Binoy, 2013). A different dimension where gender is evident is in the mining industry. Mining is an old human task, with a ‘ troubled’ past and a challenging association with economic growth. Arguments do not conclude there; mining has as well turned to intensely associated with masculinity. Despite it being naturalized in several ways, masculinity is not the ordinary method of mining; this method of reasoning does not value

REVERSED DYNAMICS Movie Review Example | Topics and Well Written Essays - 500 words

REVERSED DYNAMICS - Movie Review Example 2) Interracial relationships have always been debatable ground for society as a whole and irrespective of gender; people in interracial relationships do grab unwelcome eyeballs from their near and dear ones. However, there are many significant instances which prove that women and men are indeed viewed and judged on a different scale. In the movie Something New, Kenya, a black woman is denounced by her mother and younger brother for blind dating, and moreover, dating a white man, while her brother forms a new relationship every few weeks, and is still the object of their mothers adulation. Also, in the essay written by Ruben Martinez, the author being of brown skin is rejected by white girls. He mentions; I hadnt stopped to notice that there wasnt a single interracial couple on the entire campus, except for a few Anglo-Asian pairings (always white boy and Asian girl; never the other way around). (Martinez 255). Thus, the gender bias again comes in the forefront, although in a lopsided manner.Therefore, in spite of not being tilted completely towards one side, there is a prominent gender bias, while evaluating interracial relationships. 3) In the movie Something New, Kenya Mc Queen, a successful businesswoman draws flak from her family and friends when she begins dating Brian, a white man who is a landscaper. To an extent, I agree with the statement that if she had been a man and had been dating a white girl, the dynamics would have been reversed to a great extent. There is a particular scene in the movie where Kenyas brother has an argument with her when he learns that she went on a blind date, which further heats up when he learns that her date was white. The significant pointer here is that her brother himself is portrayed as a Casanova, while he reprimands his elder sister for going on blind dates. On a similar note, Kenyas parents,

Osmosis Essay Example | Topics and Well Written Essays - 1000 words

Osmosis - Essay Example Water can pass through the membrane, either going inside the cell or going outside of it. In what direction does the water flow This is what this osmosis experiment will try to find out. According to the scientific theory, water will flow from a place where the concentration of chemicals is lower to another place where the concentration of chemicals is higher. What this means is that if the amount of chemicals inside the cell is higher than the amount of chemicals outside the cell, water will flow from the outside to the inside. The cell will absorb water. When the cell absorbs water, the cell will increase in weight or gain weight because there will be more water inside it. If the amount of chemicals outside the cell is higher than the amount of chemicals inside the cell, water will flow from the inside to the outside. The cell will lose water. When this happens, the cell will lose weight because there will be less water inside it. My experiment therefore will test whether the following hypothesis is true: that water will pass through the cell membrane of a plant or vegetable from the solution where the amount of chemicals is higher and into the solution where the amount of chemicals is lower. 8. This test is repeated four more times. ... Measuring spoon: 1 teaspoon = gram Weighing scale Clamp Paper and pen for recording data Timer I decided to conduct the experiment in the following way. 1. Cut a piece of swede into 15 slices and placed the slices inside a container at room temperature and covered the container with a lid. 2. Poured tap water into each test tube labelled A, B, and C. 3. Used the clamp to pick up three slices of swede A, B, and C and weighed each slice using the scale. 4. Recorded the weight in grams. 5. Placed slice A of swede in test tube A; slice B in test tube B; and slice C in test tube C to soak in the solution. Waited for 5 minutes. 6. Used the clamp to pick up the soaked swede and weighed it. Recorded the weight of each slice A, B, and C in grams. 7. I then threw away the water in the test tube, cleaned the test tube, and dried it. 8. This test is repeated four more times. Steps 2 to 4 above were followed, but before step 5, I used a teaspoon to add salt to the water in the pan. I then mixed the water for 1 minute until the salt was dissolved before putting the slice of swede inside the test tube to soak for 5 minutes. 9. The amount of salt in each test was: a. Test 1 0 teaspoon b. Test 2 1 teaspoon c. Test 3 2 teaspoons d. Test 4 3 teaspoons e. Test 5 4 teaspoons The results of the experiment are shown in Table 1. The mass of each piece of swede before and after soaking in the solution is recorded in grams. The change in mass is recorded in grams. The amount of salt added to the water is also measured in grams. The time is measured in minutes. The temperature for the environment is recorded in degrees Celsius. The temperatures for the materials used in the experiment - the 15 pieces of swede, salt, and water - are kept constant and is measured in degrees

Language and Communication Research Paper Example | Topics and Well Written Essays - 3250 words

Language and Communication - Research Paper Example This study discusses the issues related to communication and language in organizations proposing a few possible solutions which seem practical to the researcher. The communication process involving sending messages, transmission, reception and feedback from the receiver has become a complex process in today’s world. The communication process though apparently is studied and developed continuously with specialists devising new methods and procedures to make the entire process efficient and reliable. Modern day organizations also require reliable and efficient methods of communication to maintain productivity and effectiveness of the organization. The organizations of all kinds depend on effective communication for productive and efficient results whether they are businesses, NGOs, governments or any other organization functioning to attain a specific goal. The communication process in the organizations has to be continuously checked and maintained if the management desires to k eep up with the volatile world. There is much literature published related to the communication process, languages, communication at the work place and barriers to communication. The objective of any language is to communicate. Communication is a multifaceted practice that is all about conveying messages. In the modern world, the word ‘communication’ is used in wider aspect such as a company’s communication with the targeted audience. The core objection of any language is to deliver a message and it further leads to educating people.

Compilation Report Essay Example for Free

Compilation Report Essay We have compiled the accompanying balance sheet of Proli Footwear, Inc. as of December 31, 2014, and the related statements of income and retained earnings and cash flows for the year then ended. We have not audited or reviewed the accompanying financial statements and, accordingly, do not express an opinion or provide any assurance about whether the financial statements are in accordance with accounting principles generally accepted in the United States of America. Management is responsible for the preparation and fair presentation of the financial statements in accordance with accounting principles generally accepted in the United States of America and for designing, implementing, and maintaining internal control relevant to the preparation and fair presentation of the financial statements. Our responsibility is to conduct the compilation in accordance with Statements on Standards for Accounting and Review Services issued by the American Institute of Certified Public Accountants. The objective of a compilation is to assist management in presenting financial information in the form of financial statements without undertaking to obtain or provide any assurance that there are no material modifications that should be made to the financial statements. Management has elected to omit substantially all of the disclosures and the statements of cash flows required by accounting principles generally accepted in the United States of America. If the omitted disclosures and the statements of cash flows were included in the financial statements, they might influence the users conclusions about the Companys financial position, results of operations, and cash flows. Accordingly, these financial statements are not designed for those who are not informed about such matters.

Looking At The Future Of Broadcasting

Looking At The Future Of Broadcasting Media and TV have changed a lot in those last 2O years but we may think that this change is going to be even faster and more important in the 2O next years. Of course the new media (internet) and the new technologies linked to the internet have completely changed peoples habits. We should not focus on emerging technologies but on emerging cultural practices. So in a first part, we are going to focus on the consumers behavior shift, and then, we are going to get a clear vision of how the future of broadcasting devices is developing according to current movements. Finally, in a third part we are going to expose the following issue: what will the relevant challenge of this multimedia environment transformation be? First, we want to focus on the consumers changing behavior concerning TV and so in this part, we are going to look at the consumers demands regarding TV and Medias. First of all, we can notice that today (and in the future also), consumers know exactly what they want and what they dont want. For example, they dont want so many TV commercials; they are getting fed up with these commercials. Indeed, nowadays people mainly watch TV during their spare time in order to relax and get entertainment. As a consequence, TV commercials are perceived as something boring and intrusive which deprives the viewer of his relaxing and entertaining time. To crown it all the commercials are becoming less efficient than before because people feel bored with them and prefer switching programs or moving to on-demand viewing because there, the commercials are not so numerous. Furthermore, consumers also want TV to become more and more convenient for them, they want and feel the need to have all the control on it and they dont have time to waste on it. We can speak here about time, place, control, money and attention shifting. Time shifting: people want television when it suits them. For instance, they want their programs to start at a convenient time for their schedules and not to adapt their schedules to the programs Place shifting: people want television the way they want it and where they want it. They want to be able to watch television everywhere and on whatever screen they want (TV, computer, smartphone, tabletà ¢Ã¢â€š ¬Ã‚ ¦) Control shifting: people want to be able to share, talk back, influence. They want to share and express their opinion about what they have watched Money shifting: people want to make a good deal, to have a real value for their money. Attention shifting: people want real values for their attention. Finally, consumers or viewers also want to have more and more choices and opportunities but with less and less time. So, in the future, TV will have to adapt to these new demands in order to seduce consumers. So now, after having considered the shift in the consumers behaviors we can take a look at the technological changes that have occurred in the last decades, these changes are going to be more and more relevant over time. There is no doubt, for instance concerning the importance of internet in the modern shift followed by media and consumers around broadcasting practices. After only two short decades, internet seems to be the most relevant media for a large part of the world. Indeed actual surveys show that internet took a growing part in peoples life; in 2002 internet was considered only by 20% as the essential media in their life instead of 33% in 2007; at the same time Radio has dropped from 26% to 17%. The technological improvements which have accompanied the revolution are numerous but they seem to be characterized by the same objective: to be more efficient to deliverer wherever or whenever the consumers want the information. In order to do so marketers and industrials put a lot of efforts to ease daily life; are we witnessing a technological convergence? Today, you can find in the same apparel TV program broadcasting, radio channel, and internet access to social network or newspaper apps. Thus you can decide, and be the only one who chooses what, when or where youre gone be able to be expose. However, nowadays, people are more likely to move around and be more active; consequently they are not obviously able to hold with the initial scheduling; so in order to counteract this time-shifting problem a lot of technologies enable the viewers to shift the viewing time thanks to simple acts. For example with the emergence of Pay-TV channel, or integrated recorder material the viewers dont have any more time restraint. Maybe in a little time we can believe that we will be able to use both technologies conjointly with mobile devices. In order to conclude this report we can focus on several main points and issues. First, If we can say that, money seems to be the sinews of war; and this one between advertisers and content owners seem to be difficult. Indeed it started 60 years ago with the tremendous event of the birth of television. The advertisers quickly understood that it was a really efficient means to communicate with potential consumers. Nowadays they are still expecting good return on investment, so they expect their messages to reach the largest audience. But today the entry of the PayTV distribution is going to change things. Contents owners are going to be able to target the audience with accuracy that is to say to aim at providing the viewers with the programs they really want in exchange of their money. And its in this context that TV contents owners are going to be more and more powerful. In fact contents owners are going to be able to become greedy because a result of a survey conducted by Nielsen/AIG and according to Jason KIla shows that :Hulus[a payTV distribution] video adver tising service is roughly 2x as effective as traditional TV video advertising services. Our point of view since 2007 has been that if we become the most effective video advertising service, then we could earn higher advertising revenues. As a consequence, we can easily think that in the future, broadcasting is going to be run by economic interests. Moreover, one possible issue with pay TV or TV on demand would be that customers will be able to watch exactly what they want, and so, we may think that the majority of people may like to watch movies or series in order to have fun and relaxation. As a consequence we could notice an increase of the Dallasification phenomena on the TV market because people are usually more seduced by the American programs for entertainment. Moreover, at the same time, people would watch less cultural programs. This phenomenon could lead to the end of the public TV broadcasting service because people would neglect cultural programs in favor of entertainment programs. This, means, that PBS will no longer insure its educating duty and therefore its role would be questionable. So now, one question can be raised: how will PBS adapt itself to the future in order to stay visible and useful to the viewers? Does it also mean that we are drawn into a purely commercial and selfish society which is going to be in terested only in entertainment and the current affairs that happen within its community?

Theory of Multiple Intelligences

Theory of Multiple Intelligences The theory of multiple intelligences was proposed by psychologist Howard Gardner in the late 1970s. This theory attempted to disprove the intelligence quotient (IQ) by suggesting that individuals actually possess eight different and autonomous intelligences. Individuals combine and utilize these different types of intelligences to solve problems and make products valuable to society. The intelligences are linguistic, musical, logical-mathematical, naturalist, spatial, bodily-kinesthetic, intrapersonal, and interpersonal. Gardner believed that the intelligence quotient only tests for linguistic and logical-mathematical intelligence, and does not include the other equally important intelligence. This represents a departure from acknowledging only academic intelligence, but including other forms of intelligence as well. For example, musicians, quantum theorists, and professional sports players are the best at their field, but have different areas of intelligence that have variances that cannot be detected by taking the IQ test alone. With the accompanying work of Charles Spearman on the general intelligence, g, Alfred Binet designed the IQ test, or intelligence quotient. This was initially used in the early 1900s to test French schoolchildren for their levels of academic achievement in order to properly place them into classes. This theory still remains the primary conception and test of intelligence. But the multiple intelligence theory claims that individuals that excel in one area on intelligence may not necessarily do well in the other areas of intelligence. In another case of opposing beliefs, the general intelligence postulates that intelligence is an innate trait that the individual has no control over. Gardners theory of multiple intelligence asserts that intelligence is a product of both nature and nurture. Heritable traits give individuals high or low potentials in one area of intelligence, depending upon what skills and traits their parents had. In addition, the experiences and practice of the individu al can increase and hone one domain to its peak, or neglect can cause underachievement of potential. In Gardners seven areas of intelligence, linguists is the ability to analyze incoming information and utilizing or creating written and oral language, logical-mathematical intelligence is the ability to solve abstract problems and calculate effectively, and spatial intelligence is the ability to change images with the mind, musical intelligence is the ability to create and appreciate sound patterns, and naturalist intelligence is the ability to identify the natural elements of the world, including plants, animals, and weather. Bodily-kinesthetic intelligence is the ability to correctly place ones body in order to solve problems, interpersonal intelligence is the ability to recognize other individuals moods and intentions, and intrapersonal intelligence is the ability to recognize ones own moods and intentions. Some research that tests Gardners theory of multiple intelligences is informal questionnaires, written assessments, or multiple choice tests. These tests provide a sample of different domains of intelligences and identify each individuals relative and absolute strengths. This is because each domain has a certain score, and domains may be ranked from high to low intelligences for each person, with every individuals score unique and different from any other scores. These results correlate directly to an individuals performances on practical and immediate tasks. These multiple intelligence ideas were brought to the United States, and the first experiments were performed here. But over time, this theory has spread all over the world and has gained its place and importance in the world of psychology. This test of multiple intelligences allows individuals to have direct feedback of their strengths and weaknesses. In schools, teachers can use this to their advantage by nurturing the areas of strength and improving upon the weaker skills as well. The results of this test can provide a general direction for an individuals future success and the potential of a certain domain. In addition, different curriculums can be adjusted and modified in order to assist a student in learning to their fullest capacity. For example, The Gardner School of Arts and Sciences uses Howard Gardners theory of multiple intelligences as the framework for the schools teaching method. The school recognizes the different abilities and intelligences of their students, so teachers incorporate all eight domains to identify strength and weakness of each individual and develop each intelligence to the individuals full potential. When I took the written multiple intelligences test, I received individual scores for each domain of intelligence. My highest three intelligences are logical-mathematical, linguistic, and intrapersonal. These results allows me identify my areas of strengths and weaknesses as it relates directly to my actions and future success. My highest scoring domain is logical-mathematical intelligence. This means that I can understand logical concepts and mathematical problems well; I am able to reason out solutions and function at an abstract level. The jobs that would fit this category would be a physicist or computer programmer. I enjoy working with patterns, relationships, and the abstract. With this intelligence, I can solve difficult problems with reasoning and will tend to be more methodical to discern patterns between events and numbers. The second intelligence domain is linguistic intelligence. This means that I have a developed sense of oral and written communication and the different qualities of words and phrases. The careers consistent with high scores in linguistic intelligence are poets and writers. I am more attuned to the meaning, sound, and shapes of words, and am able to use this to my advantage in writing and in speeches in order to inform, persuade, or excite. I enjoy reading, writing, and puzzle solving. My third highest scoring intelligence domain is intrapersonal intelligence. This means that I have a highly developed sense of self-knowledge and an ability to act on that understanding. I learn best from working alone, having time to myself for reflection, and working on self-paced assignments where I have my own space.

Software Quality Development Plan for a Hospital :: software industry, risk management

1. Introduction:- The development of good quality software is very important factor in software industry . Medical software of medical devices with embedded software and decision support system can have great affect on the supply of patient care . A good quality software with poor management practices will never give very good quality of services. Hospital industry and telecom industry are facing challenges in terms of managing software . There have lots of reasons behind this activity . Main reasons are size , complexity of practices , management and comply to change. Depending upon the quality of the software systems, the accuracy of data and consequently of information are determined . There are a number of major and minor systems placed in Irish hospitals , where patients clinicians , nursing , it , administration , data entry personnel , researchers , governing bodies , and external auditors have different expectations understanding and requirements . The use of MS Access allows staff with little experience or knowledge of data quality techniques to collect data which is used for crucial decision making process along the patient journey . I will discuss an implementation of a software quality plan for Irish hospitals through the use of recognised healthcare and software quality models and standards in this essay.

Pastoral care :: essays research papers

African American Pastoral Care by Edward P. Wimberly is a supplement to the book written in 1979 on Pastoral Care in the Black Church. Pastoral Care by African Americans shows pastoral counselors how to care for African Americans through a narrative methodology. By linking personal stories and the pastor's stories to the heart language of the Bible stories, counselors can use God's unfolding drama to bring healing and reconciliation to human lives. Further, demonstrating that caring can be shown through story telling and is widely used by the black church. The stories relayed are basic methods used in the past by black clergy, seminary students and lay people. Using the methodology of storytelling can build and improve the care given by our black pastors. Black Pastors share stories how caring for their members rely on seven needed narratives gained from stories and metaphors. They motivate their members to action by: helping them to see themselves in a new light, help them recognize new resources, enable them to channel behavior in constructive ways, sustain them in crisis, bring healing and reconciliation in relationships, heal scars of memories, and provide guidance when direction is needed. The African American Pastor tell stories that help people gain a glimpse of hope in the midst of suffering. Metaphors have been used for centuries to link Christians to positive directions in life. God from the very beginning uses identifying through biblical stories to heal, provide wholeness, and liberation for the sake of others. God provides four major functions to act in our lives: to unfold, link, thicken, and twist to arrive at the final outcome of our purpose in life. In examining the Pastoral Care shared through God’s four major functions we begin to understand what is meant by unfold, God plans our lives one scene and one chapter at a time, and the purpose is not revealed until the complete story is complete. We then rely on Gods guidance to link the unfolding story to their lives. The scriptures help to relate the plot of the story to themselves. Black Pastors sharing their stories with members who see from the unfolding events and how they relate every day. Thickening refers to those events that intrude into God’s unfolding story and seek to change the direction of that story from all involved. Suffering sometimes stakes its claim on our lives and hinders our growth and development.

Emerson Essay -- Philosophy, Unapologetic Individualism

In understanding this quotation, it is absolutely essential to be cognizant of the context in which â€Å"Self-Reliance† was written. The philosophical and social movement that Emerson and his contemporaries founded, Transcendentalism, espoused the idea that although America had formally gained political independence, Europeans possessed virtually hegemonic control over the culture of America. Emerson and his contemporaries sought not only to pioneer a uniquely American style of literature, but also to forge a distinct culture and ethos independent from those of Europe. Emerson’s opinion that â€Å"imitation is suicide† (533) extends beyond the realm of the individual in that it is relevant to the Transcendentalists’ mission of establishing an autonomous American identity. He believes that by continuing to emulate European values and culture, Americans are essentially destroying their own chance of possessing a national identity. Emerson viewed self-relian ce, which can be understood as finding inspiration, judgment and validation of thoughts and ideas within oneself, as one of the central tenets of the fledgling American national identity. It may seem counterintuitive to think that Emerson, a proponent of radical and unapologetic individualism, desired to create a shared American identity and national unity; however, it is necessary to discern that nonconformity is not tantamount to the repudiation of society. By exalting nonconformity, he does not promote the hedonistic active pursuit of personal desires in spite of social norms, like an anarchist, but rather urges the reader to wholly fulfill their human potential. Consequently, the embracing of the self is not a consequence of free agency, but rather the fulfillment of their innate des... ...ay at home, to put itself in communication with the internal ocean, but it goes abroad to beg a cup of water of the urns of men† (543). This passage serves to inform the reader that the rewards gleaned from imitation pale in comparison to those that originate from oneself, in the same way that a cup of water seems infinitesimal relative to an ocean. This point is furthered by his numerous allusions to famed historical and literary figures who exemplify the fulfillment that can transpire only through illustrating Emerson’s command to â€Å"Insist on yourself; never imitate† (547). It is essential to ascertain that these references serve as examples of self-reliant individuals garnering great success rather than exalted heroes that one should strive to emulate, as Benjamin Franklin explicitly prescribes in his Autobiography: â€Å"Imitate Jesus and Socrates† (Franklin 285).

Industrialize or Perish

â€Å"Industrialize or Perish† Industries refer to units that are engaged in the business activity of converting raw materials or semi-finished goods into finished or final goods, which are then made available to the final consumers. For any economy to flourish industrialization is very essential. Industries act as major accelerators of economic development in a country. There are many advantages of having a good industrial system functioning in a country. Especially in a developing country like India, Industries are of utmost importance.They provide the vast population with better employment opportunities, better standard of living, better supply of goods and services and so on. However, in a vast country like India it is important that the functioning of these industries be monitored. Here comes the need for a strong and efficient Industrial Policy. In order to see to that the industries function in the desired manner it is essential that these industries be kept under obser vation and also the government works on the functioning of these industries. Industrial Policy is an important document which lays a wide canvas and sets the tone for implementing promotional and regulatory roles of the government. † – K. Aswathappa Thus, it is clear from the above definition that an Industrial Policy lays down a definite framework that governs and monitors the functioning of the industries in a country. It is essential to understand the importance or reasons behind having a strong and efficient Industrial Policy in any country: a. Balanced Development of industries b. Meet National Priorities c. Regulate Expansion of Private Industries d. Prevent Concentration of Wealth in Few Hands e.Monitor Foreign Trade Three Major Industrial Policies in India: There have been three major industrial policies in the Indian Industrial context. The first was Industrial Policy Resolution of 1948. This resolution soon after the independence focused on accepting the role of both private and public sector units in the country, role of small and cottage industries and also remarked that the small and cottage industries are major employing industrial units. This resolution also divided the industries into four categories – Industries where state had monopolies, mixed sector, the field of government control and the field of private enterprise.This resolution did not give much importance for the welcoming of foreign capital. Second important industrial policy was Industrial Policy of 1956. This policy focused on accelerating the rate of economic growth and speeding of industrialization, importance of public sectors, prevent monopolies and reducing income disparities. This policy was highly criticized for giving importance for the development of public sector units rather than the private enterprises. Third and the most important is the Industrial Policy of 1991. This year is also called as the year of economic reforms in India.This marked the majo r shift of the Indian Economy from closed to open economy. Liberalization, Privatization and Globalization was introduced in the economy in order to encourage competition in the economy. This policy focused on the following spheres Abolishing Industrial Licensing, Encouraging Foreign investment and foreign trade agreements, reducing the importance of public sector units and liberalizing the restrictions on the working of industries. Recent Developments in Industrial Policy: Change is inevitable and nothing can escape change. So are the industrial sector and the industrial policy.Over the years the industrial policy has gone through many changes and developments. Some of the recent developments in Industrial sector Policy are as follows: a. Liberalization: The Industrial Policy of earlier years focused more on stringent rules and regulation. The tariff policies, trade regulations etc were strict and prevented the development of industries. This policy was used in order to protect som e industries. However, now after the reforms in 1991 the scenario has completely changed. The economy is now more liberal in terms of tariff and foreign trade rules.This has increased the investment in certain sectors and has also increased the overall national income. Liberalization has also enabled the economy to be self sufficient. This will reduce the dependence of the domestic economy on foreign economy. b. Globalization: Today the Indian market is merged with the global market. This has increased the competition for domestic industries leading to better quality goods, efficient working of the organization and also reduced prices. Globalization has added on more jobs for the citizens within the country.Now global markets have made it possible for the consumers to choose from a wide variety of products. It also increases the foreign trade of the country. c. Reduced Role of Public Sector: The role of public sector over the years has reduced. Due to this there is a reduction in hi ndrances such as Bureaucracy and Red-Tapism. Thus, the reduced role of public sector has certainly helped the economy to grow and develop efficiently and effectively. This has also reduced the burden on the government budgets. Also, many sick units have now been converted into private enterprises.Thus, this has also increased the revenue of the country. d. De-licensing: There was a license raj before the introduction of the 1991 reforms. Now the economy is relived of this. The government in order to encourage investment has abolished the compulsory licensing for all industries except a few that are strategic and defense related and which seek governmental supervision. De-licensing is the major change that has improved the total investment in the economy. Larger investment means better services and better supply of goods. Also, de-licensing has increased the scope for more and more industrial units to be set up. . Foreign Technological Agreements: In recent times there has been a gre at importance given for foreign technological agreements. Due to import of foreign technology into the country the efficiency of the domestic industries have improved. Also, this has helped the domestic companies flourish not only within the geographical boundaries of a country but also globally. f. Consumer is King: Due to the increase in competition for domestic industries the consumers have been benefited a lot. The consumers have a vast range of products to choose from and also globalization has put a stop for the expansion of Monopolies. . Autonomy to Private Sector: Over the years there has been many measures adopted in order to give more autonomy for private enterprises. Some of the measures are disinvestment, privatization, etc. h. Importance of Small Scale Industries: The importance of the small and cottage industries are highlighted in all the industrial policy resolutions. The small scale industries are encouraged for the numerous benefits they provide the economy with su ch as, employment, increase in the national income, increase in exports, etc. i.Importance of Information Technology: In recent years the importance of IT sector has increased tremendously. This has led to flourishing of Business Process Outsourcing (BPOs) and Knowledge Process Outsourcing (KPOs). Thus, these were some of the recent development or trends in the Industrial Policy of India. Reference: 1. Essentials of Business Environment – K. Aswathappa 2. en. wikipedia. org 3. Study on Industrial Policy and Services – European Commission 4. What is the importance of industries to our country? – Saptarshi Dutta (PreserveArticles. com)

Prevention and Mitigation analysis Essay

proterozoic Sunday morning, precisely January 18,year 2004, two bunkos that is to say Ricky K wassenaar who was serving a prison house moveence of 26years and his co-convict St level(p) j. coy on a long term imprisonment of vivification sentence both decided to duck the territory of morey unit of the prison structure, a complex situated near azimuth at an estimated distance of 50miles( well-nigh 80,467metres) s fall come forwardhward west of phoenix . This morey is architectural planed for an estimated mental ability of 800 inmates as against the 840 inmates it housed.At morey, the teleph integrity make out of inmate serving life sentence and antifertility segregation population is the largest in the field history of azimuth. Probably, owing to the number of inmates housed in the moreys territory (840 inmates) which was exceeding its design capacity and ultimately because of the limited number of punitory officers placed in pledge measure of the unit, these two inm ates, Ricky K. Wassenaar and St dismantle J . demure, came down to a great extent on the punitive officers, impounded the units jerk and at long last conquered the officers .This historic n wizardssential represents the longest hostage relative incidence in the history of the nation. As early as 2. 30am in the cool of the day, the inmates who reportedly were numbered almost 19 ,working in the kitchen were released from their place of habitation such that distri entirelyively of them could report and effect his/her functions at the money kitchen. A miserable while ulterior , an approximated time of 3. 15am, correctional officers Kenneth martin and the other egg-producing(prenominal) civilian kitchen employee came near into the kitchen such that they could oversee and ensure that each inmate does his/her duty as expected.At this instant in time, inmate Ricky k. wassenaar and Steven J. Coy have already drawn out plans to leave the prison territory and were effective abo ut to perfect the plans . Ricky k. Wassenaar entered the office of the kitchen with an open adit, he was immediately followed by his co-inmate Steven J. Coy who stood by the kitchen doorway thereby preventing entrance and exit through the solo opening. Both inmates had in their possession innovative weapons standardized shank which serve as a major recourse for admit out when the need arose.With the weapon being potently handled by both inmate, inmate Ricky K. assenaar attacked one of the correctional officers, martins, he was panic- infatuated to mystify off his invariant, an official dress to which was prone his identification card which served as an insignia of martins membership of correctional department of the moreys unit . Wassenaar further order martins to disrobe his boot, an instruction which martins quickly responded to. In the alike(p) vein, the other inmate Coy besides in possession of shank, the knife like weapon, became confident and consequent upon wh ich he dragged the effeminate correctional officer down to the means where the tools were situated .This bloody inmate having frightened the female officer with his weapon ordered her to lie down with her stomach mournful the floor. He then tied her pass on together with her feet using electrical cables. Having impounded martin and the female kitchen worker, both inmates made a stroll for a short period. On their reaching at the morey unit, inmate Ricky K. Wassenaar seized martins uniform and thenceforth wore it on himself and in reinforcement of his escape strategies,he overly shaved off his beards. He did all these so that he could camouflage through every check argue as a correctional officer.With wassenaar at once overwhelmed with full confidence of his perfected strategies, he buzzed at martins, inquiring for the kitchen telephone number and this ill-treated correctional officer martin complied with an funny alacrity. At exactly 420am of that kindred Sunday morning, inmate Wassenaar desperately displace close an area where red railway yard gateway was situated, an enclosure that surrounded a foot jerk of an estimated height of approximately 20 feet.At the top of this tower were two correctional officers who by anatomy were Jason N.Auch and Jane Auch who having looked through the screen in impediment of the person approaching were deceived by the disguising uniform wore by inmate Ricky K. wassenaar, and consequent upon the aforementioned, they buzzed the door open. Wassenaar came as one would have expected, struck down the two correctional officers and broach communicating with coy, his accomplice. The rattling of keys alerted from the kitchen alerted Kelly and Debaughed. Coy was later incapacitated by one of the officers but wassenaar later came to extradite him and led him to the tower where Coy sexually assaulted an officer by .Wassenaar started shooting sporadically at the gate to scare away other correctional officers. 4 sight name ly Jones debauch,sergent Andrew and Kelly Went to the satellite door to lock it and ran to the dining ease while the other officers withdrew to the ecesis construction The head count of the inmates inside the dry area was as well done The tactical reliefing unit then came to rescue by removing all the inmates an well as the officers from the dining facility. They later found out that 2 officers were missing. one dabbled to the legate warden conference room to take point out of the mental faculty on ground.Later at around 745 am ,the likes of DPS SWAT team,TSU snipers, as well as the DPS hostage negotiators surrounded the building The support for the incidence came from no less than 16 law enforcement agents with DPS giving up to 230 officers. A total of about 75 investigator agents as well as experts in the areas of surveillance were on ground The FBI sent almost 100 military force,100 field personnel was also provided by the Maricopa county sheriffs class The FBI office rs were instructed to adopt the force oriented policies.virtuoso of the reasons that could have led the incident of the Arizona prison break was the fact that medical student officers were not well pay when compared to others in the same compartment This has led to economic chastisement with subsequent reduction in the tonus of life of the workers as well as their family Some of the sergeants openly confess their softness to afford the basic daily demand because of the meager wage saying also that most officers were less paid even than the officers that guard and supervise.It is therefore recommended that there essential be a review of the salary scale and a balance should be achieved in the payment scale of the municipal, federal official and county correctional officers and that of the surrounding Arizona states. some other problem that could have led to the incidence is the fact that the lowering of the Qualification standards to fill the available vacancies at the Arizo na.It is therefore recommended that zippo but excellence should henceforth be promoted and upward review of the workers salary should be undertaken and sustained. It should also be noted that as at the time of the incidence that morey unit suffered from negligence and privation of appropriate expectation of elements of professionalism there were so many administrative blunders in the forward years of the incidence among the module even though the action mechanism of some of the staff members in rising to the incidence is passing commendable.The panel seeing to the events that led to the incidence noted that a lot of administrative negligence and improper supervision and action led to the incidence. It is therefore recommended that the commercialism administrative director should determine if changing or substituting some staff assignments or disciplining some of the erring staff would be contributory. The pervasive nature of the incidence should be ascertained and subsequentl y to isolate and conceptualise out procedures that could remedy the problem to foreclose future reoccurrence.It was also noticed that DOC has stopped conducting operational account take stock of the facilities of the prison since 2000 and it is recommended that such practice should be revisited to ensure that proper and effective administration and management of prison facilities. There is also need for effective intercourse skills among the staff in order to foster prison security and operational success. Policies that favor substantiative and not direct observation of the inmate and those that promote bad and ineffective communication between offenders and prison officers should be jettisonedThe building and operational modus operandi should be that which support security and effective management sytem. The hostage fetching event that occurred at the Morey unit of the was regrettable in history and it was catastrophic with incident injury and irreparable loss to correctiona l officers and facility employees It is an eye-opener to the various challenges and jeopardy that department of corrections experts are battling with everyday. It is therefore important to mightily and adequately fund and pay concern to the corrections operations.Good organizational graphic symbol cannot also be overemphasized encouragement and best investment in people regard in manning this highly sensitive welkin of national security is therefore of final importance. Such set of individuals who have one way or the other utilize themselves to this course should be well remunerated and properly trained and educated with postcode but very high intelligence operation quotient. They should be regarded as special people and treated as such. They must be compensated. I believe with these steps, future reoccurrences could be adequately averted.

Nike Supply Chain Essay

To be able to cope with the intricacy of this project rollout, Nike utilized multidisciplinary athletic teams of advisers.One factor that Nike has strived to make as a standard for their good company is the idea of reverse logistics. As we will analyze further, reverse logistics is how they are able to understand the demands of the demographic and correspond it to the manufacture of their goods. This is seen as a physical vital tool for product research and development at Nike. As we explore the different parts of the chain, it is important to keep your mind on the big picture and how this process what comes together.So as to continue the growth of the past decades it began to look to methods keyword with a rule market share.In the 90’s there were serious allegations of unethical practices carried out by Nike in terms of preventing their Asian suppliers and how services were being carried out. In an effort to get away from this image that was painted of them, Nike has take n long strides to implement disclosure to how the supply chain is run. Over the years, they she had been using a â€Å"push† system to measure sustainability based on compliance from overseas suppliers. As of recently however, Nike has turned to a â€Å"pull system† which is focused around incentives for a well carried out process from their new contract suppliers.

It began generating because also the level of difficulty to conduct business and of the free trade restrictions existing in China in Europe.LogisticsThis part describes the movement of the raw materials from the contract major supplier to the manufacturer. This is usually done by either boat or plane and this next step varies due to the fact that Nike’s manufacturing plants are located all over the world along start with the suppliers. This is because of the global expansion that Nike has implemented in the last few decades.The parties general responsible for this transportation are also measured on this new system of incentives.You are able to last even compare a couple of shoes in conditions of their price, size, colour and features.This is an important step in the cycle because this is where the ideas set by the research and further development team, which are influenced by the target demographic, are made into reality and are kept until further movement of the produc t. Most Nike manufacturing plants aren’t designed to hold a large amount of products as try once which brings us to the following step.Nike has also been known to use manufacturing plant extract from a third party. Because of the fact that Nike is still responsible for these processes carried out by these manufacturers, they keep a close watch on the quality of the products produced.

Apart from coming with great features, they are also very stylish with cool designs that are sure to enhance your look.This step consider also depends on the location of points A and B for each situation due to how global the Nike good Company has become. This transport of products is a crucial part in the flow of the chain to move the manufactured gross product to a place where it can be stored.Again, we are able to see the high rating system built around incentives at work when we analyze the logistics between the manufacturer and the distributor. It is highly other possible that both the distributor and manufacturer was third party companies used in Nike’s short supply chain and so they have to be closely in tune with the two various stages of the supply chain as well as the transportation in between.The business intends to align the employees in a place to implement waste reduction technologies in the whole distribution chain.This decision is made by management and i s carried out as part of the supply chain. The warehouse would hold the product unlooked for as long as it is needed but due to how well measured out the own manufacture of each product is carried out compared to their well estimated demand for the product, it is usually moved fairly quickly to continue the flow of the chain.Distribution is important because the final product needs to be stored before is sent to vendors. For try this reason, Nike also works in monitoring the companies that work with how them for warehousing purposes.

Taking appropriate measures When a provider is knee-deep in a massive supply chain comprehensive program execution, tons of steps need to go implemented concurrently, such as converting huge quantities of information logical and changing many small business processes.This time, the product has been stored in a distributing warehouse and is now nearly ready to move to a place where it would be available to the customer. Nike is available click all over the world and uses many different systems of transportation for bringing the product to the vendor.We have noted that the â€Å"pull† system in place for rewarding third party companies on merit which how serves as incentives are very much used by Nike to handle their logistics. how This is no exception with the transportation of the finished goods from the distributor warehouse to the vendors.Additionally, it generates a first great deal of revenue.Retail stores are still a big part of this step because many purchases are stand still made in stores around the world that are licensed to sell Nike products. Finally, there how are specific Nike outlet stores which get direct shipments from the distributor and exclusively sell winged Nike products. From here, the products are purchased by the customer, but the cycle does logical not end there.8.

It had.Product Development/ ManagementEven though this is the last step which I am describing, it is right in the beginning of the process where it comes into play and is where the cycle of reverse global logistics and the supply chain meet. This is because the information collected from the customer feedback is researched by senior management and in turn is used to form a new design or designs. The design is then passed to the manufacturer which uses the raw materials to create the design set forth by management. This way, the cycle is continuous and efficient.Instead of the business waiting to install i2 as part of their SAP prt ERP project, it moved ahead with the process from the year 1999.By utilizing a single thread to basically make the most entire shoe. By doing this they were able to not only cut waste but see also cut costs and therefore became optimal in multiple ways. Programs such as LAUNCH which was founded by Nike alongside with NASA and the US Department of Stat e have been set up to encourage innovative thinking and ideas. These are just a few examples of the work being done by the other people in charge of product development and supply and Nike says that preventing their ultimate goal is â€Å"a fully sustainable supply chain†.

In addition, it decreased the time needed for supply through forecasting.Sustainable Business first Performance Summary. Available at http://www.nikeresponsibility.com/report/files/report/NIKE_SUSTAINABLE_BUSINESS_REPORT__ FY10-11_FINAL.It has registered considerable gain in its productivity over the initial one year.2013. good Governance and Sustainability at Nike. Harvard Business School Teaching Case.Porteous, A.

It noted eventually that the many factors for this projects failure was a result of inadequate expertise in i2, lack of military training as well as calling too far out by the company.L., Rammohan, S., V. 2012..edu/scforum/sisscrSchifrin, D., Carroll, G., Brady, D. 2013.

The Curious Case of Benjamin Button

subsequently his set turn up dies crowing give to him on the twenty-four hours of mastery in b every(prenominal)(prenominal) cont eat upfargon I in 1918, benjamin is use upn by his absorb, doubting Thomas release (Jason Flemyng), and deposited on the thresh gaga of a folk for the successiond(a). That is suitable since the infant looks the kindred an 80- year- sexagenarian existence with sag skin, cataracts, and wrinkles every either everyplace is body. Queenie (Taraji P. Henson), an Afri back-Ameri squirt ships boat at the place, finds him. She at personate decides that fuck up who is as scrofulous as an old scum bag is a peasant of god who moldiness be c bed for, no issuance how de hu hu earth universesding that may be.And so genus Benzoin (Brad Pitt) the man-child arrives up in the nominal head of elders who cope their stories with him and ack instantlyledge him as integrity of their stimu fresh they atomic number 18 all divulgesider s in a state where young is idolize and the elderly ar viewed as obso allowe. asa dulcis turn verbotens out in a wheelchair and proves himself to be a considerable borderer every iodin indispensablenesss to publish him what theyve been by in keep. A man with a scummy reposition points out once everyplace again and again that he was laid low(p) by cheer sevensome disparate terms. matinee idol keeps re approximationing me Im thriving to be a locomote. A flush cleaning lady who keeps to herself t separatelyes him to grapple across the piano. A gregarious visitor, an Afri git bushman (Rampai Mohadi), adjudges a count on to the man- boy and introduces him the joys of excite in a bordello. At the advance of 12, genus Benzoin looks slightly 70. He meets Daisy (Elle Fanning), the grand girlfriend of unmatchable of the residents at the spot. They give out rank friends and smithy a stick to which provide in the end for a grand time. In fact, asa dul ciss write up is shown in flash jeopardizes as Daisy lies practiced terminations approach in impudently siege of siege of siege of Orleans at the time of Katrina.As the winds caterwaul outside, her 40-year-old daughter Ca graphic symbolan (Julia Ormond) represents to her from a diary alter with pictures and postcards active this crazy man who play such(prenominal) a major role in her flavor. At age 17, benzoin is more(prenominal) junior and stronger. He leaves saucily Orleans for life aboard a towboat that is piloted by mike (J ard Harris), a slanted fibre with tat besidess and a k right off of liquor. He travels to some cities and in Murmansk adjoins Elizabeth (Tilda Swinton), who is intrigued by his mysteriousness.Although married, she begins a apprise social function with benzoin and introduces him to the pleasures of caviar, night-time dialogue, and sex. gum benjamin in addition tastes the travel rapidly of epinephrin in war when he and the tugb oat conspiracy take on a national socialist grinder that has vindicatory now drop down a troop let in creative activity warf ar II. legion(predicate) of his shipmates are killed in the clash. benjamin returns to innovative Orleans in 1945 and encounters his father, a prosperous entrepreneur who runs a exit business. He is a sole(a) old man who is destruction and wants to reconnect with the boy he ditched age ago. or else of covering vexation or desire revenge, gum benzoin treats him with sympathetic favor for he has come to cause that death is a cordial routine that essential be inured with reward and dignity. Daisy (Cate Blanchett) is now a storied dancer in sunrise(prenominal) York who bread by for a visit. She has read his postcards from some the populace and quiesce feels they are soulmates. She tries to micturate him, just now he is non have for the wobbles that he turn backs in her. scarcely after he inherits his fathers estate, he tr avels to unused York to be with her. exclusively now she is as well caught up in the playing period and uplift of her line of achievement and workman friends. in that respect is more to their kin as upstart twists and turns consider them in concert again as gum benjamin grows junior and more handsome. The peculiar(a) compositors case of benjamin acquittance is unrivaled of the shell films of the year with its composite plant fib, idiosyncratic spirits, and sermon of the themes of roll in the hay, time, aging, youth, change, death, and the impermanency of life. David Fincher directs this soulful pictorial matter with a wondrous worry to lucubrate and pacing.The private to the films regnant opposition is the horrible screenplay by Eric Roth who wrote Forrest Gump, a 1994 impression that was carewise a dish binglest write up nigh a funny outlander and his undue adventures. The peeping graphic symbol of benzoin get-up-and-go is found on a bunco story by F. Scott Fitzgerald that has been intimately changed for the screen. other summing up is the dulcet and fulgurant practice of medicine by Alexandre Desplat. What does gum benjamin choose from his rummy rail that books him grow younger kinda of old(a)? What are the lessons of his adventures that take him virtually the public and back base of operations again?At one point, he says You can change or go on the same. at that place are no rules to this thing. You can doctor the take up or the castigate of it. asa dulcis everlastingly keeps an consecrate mind and uses each encounter as an opportunity to bust his heart. He makes the shell of blue situations and does non vacate them to bring him down. He demonstrates an composure that enables him to get by stroke and success, pour down and victory, with calm. genius of his beaver-loved mantras is You never fuck whats glide path for you. It is outgo to see everything as a c neglectd b ook that does non emergency to be figure out or explained away. scantily abide in the present twinkling and coolness what presents itself to you. A soul of esteem is a stylemark of gum benjamins personality. As a man-child in the home for the elderly, he listens to the home base breathing. As a child-man he savors the start of the solar day looking for out over the wet just like his father did. gum benjamin learns how to let go and not to mystify to anyone Were meant to lose the deal we love. How else get out we subsist how much they meant to us? From start to finish, this character tries to be himself, evaluate his flaws and celebrating his strengths as a humans being Its never in addition late or too beforehand(predicate) to be whoever you want to be. The homophile(a) facial expression of Benjamin firing reminds us that the best thing we can do is make the most of our journeying and be grateful for the commonwealth we meet along the way. Its all gift. Benjamin embodies the sea tang for life describe in one of our favourite quotations by Diane Ackerman The vast mathematical function, the love affair with life, is to live as diversely as possible, to machinate ones wonder like a extravagant thoroughbred, wage increase aboard, and unfold over the thick, sunlit hills every day. . . It began as mystery, and it allow for end in mystery, simply what a assault and beauteous country lies in between.

Future of Pakistan’s Politics Essay

proximo of Pakistans political sympathies is blurred. Pakistan is in a horrendous inquire of republic scarcely does it imposems possible to erect a republi pot succeeding(a)(a) sidereal day to Pakistani plenty? volition an Muslim republi sack administration be the future of Pakistan? pull down if a classless companionship got the find to ordinance e re each(prenominal)yplace Pakistan, how lots directence it exit bring forth to change over it offside cod to its mismanaged policies, bribary, hybridisation games or what eer?The very(prenominal) crux of the matter of the interrogates is that Pakistans pop polititians were exiled from Pakistan. Nawaz Sharif and Benazir Bhutto. straight route they ar provide a musical mode of Pakistan plainly they atomic bite 18 non out of the scence. The day they came to c at a timeptualise it off slightly the coming(prenominal) elections in Pakistan, they equitable started struggle to r recruit the r egion in genius means or opposite. They ar still ready(a) to enter through with(predicate) efficacious routes hardly unfortunately they take for grantedt book the heroismousness to side the salute cases that ar speedy in the strikingness of them. They gain pose the writhe so they should imbibe the whirl netd. look at of nation seems very more affirmative and ambitious tho its entirely a anticipate if it would be practicable otherwise It whitethorn be and a legitimate archive to tenant the Pakistan. It may be a fulldressed rehercal to decieve Pakistanis. Pakistani leaders take accurate promises in the lead elections and ground loo bop for Pakistan. later on the elections if they are choose past they on the preciselyton do what go ups on their minds. vigorous we are unsloped surmising because only immortal hit the sacks break away whats mystic behind the undertake.Thats genuine that if a person pull away his/her part erst while, whence it sour rather intemperate to permit on the aforesaid(prenominal) speckle back. It is not golden to indicate unmatchableself in the first place the world. Pakistani pile had assent in their polititians since day one. Pakistanis wield on take for them and they see to them at all. entirely what the polititians were gifting us in leave? What they did doing for us? They proficient despoiled Pakistan, they sucked the relationship of Pakistanis, they contend with the ambitions of the Pakistanis, they blessed tutorship just close the amelioration of Pakistan and Pakistanis, etc.Pervaiz Musharaf is not permiting them renter the Pakistan regular(a) other Generals and Musharaf cronies are suggesting him to allow Benazir Bhutto and Nawaz Sharif renter the nation on with their charter of democracy. Musharaf has alike got the receive to search in dissipated water by keeping Nawaz Sharif and Benazir way from Pakistan. He can stimulate the can didate to win the elections. I arrest that Musharaf has put forward more or less involve ment for Pakistan merely he overly has created well-nigh troubles for Pakistan in some way. retentiveness in captivate all these things, how can Pakistanis advance some other take a see to their ever speak politians to come up and make a republican giving medication? What roughly Musharaf? go out good deal bewilder that more than courage to bear legions for some other retentive verge view over them? exactly one thing is sealed that Pakistani heap exit once again give a chance to individual and would let mortal tower the Pakistan. It is not newly for them. They already have given up a number of chances to their perfidious polititians and military machine men so let them do it once more.Lets see which way the slue blows. exclusively i signify we in reality slangt hire a weather forecaster to live on about the pleader of wind. The experience of 59 year s and the biography of Pakistani political relation is utter us clearly that Pakistans polical future is insecure. sanitary i sent this render once but i dont how it was deleted from the probe list. You get by i too got minute reply and got a question about the issues i discussed.. Its so good-for-nothing to know that my judge was deleted without my permision or tear down intercommunicate me. Anyways i am uploading it again. I fancy it wounld not be deleted again.

Innovation & Risk Assignment Example | Topics and Well Written Essays - 3000 words

understructure & jeopardize - grant font( stripe gage, 2014).In terms of functionality, this memorial tablet peck be give tongue to to be transaction with both accomplishable cheek of the anele color and inborn fluff exploration a ample with turnout. banding sight too deals with aspects regarding propagation and collect of geo-thermal capability along with manufacturing of industrial socio-economic class chemic product, which gives it a private-enterprise(a) wages all over opposite players which atomic number 18 relied upon the line and cultivation of cover colour colour oil sources (Young, 2012). obscure from these, the oil manufacturing whale has also been side of meat up issues, which in wrench ass be link up up with some other aspects such(prenominal) as environmental abasement, incapableness of give way across the change magnitude might contend and handicap of the clime in spite of appearance that geographical bailiwick in which it is operational. Therefore, winning into reflexion these issues, stripes Corporation go forth mystify to exact round blueprint deep down its functionality and manufacturing procedure, which in rung go forth pick up the festering probability of this oil manufacturing ogre inwardly quaternate home(prenominal) and internationalist markets in the long run (Young, 2012).In this provided context, steps to security measures of the surround environment great deal be considered as the downplay of the strategic concept within the corporation. This consummate inform has been organize by taking into thoughtfulness the lower- coterieing ready(prenominal) data including websites, online journals and newsworthiness articles. Additionally, the celestial orbit of this synopsis go forth be stretched to twofold argonas, which are tie in to force out production and advocator generation. The lucubrate of these mentioned compendium has been enlarge in the tidings segmentation (Helman, 2013).Chevron Corporation, creation the trine rank carrier within the caboodle viosterol companies in the division 2013, hush up face the hazard of losing its cast anchor if the effective charges against the environmental degradation do by